7th Annual IBS East Coast Radio and Webcasting Conference

Saturday, October 9, 2010

Simmons College - Boston

8:00 - 9:00 - Registration

9:00 - 9:15 - Welcome

Note: Sessions marked with an asterisk may be of special interest to station General Managers and Faculty Advisers.

9:15 - 10:15 - Session Block #1

- Radio Engineering* - Fred Krampits - WTCC, Springfield, MA. - George Capalbo - Backbone Networks

Questions about studios? Equipment? Facility Upgrades? Studio Maintenance? FCC Compliance? Equipment Purchases? Learn how to create and maintain great studios and a great air sound with Fred Krampitts, Chief Engineer of WTCC, Springfield, and George Capalbo of the Backbone Networks. They will help you get the best equipment and sound for your dollar and will provide valuable insight and information into the operation and upkeep of your station.

- Producing a Killer Show - Scott Gibbons - Morning Host, WPLM, Boston - Lindsey Anderson, Promotions Director, WAAF, Boston

Great shows don't just "happen". They are carefully planned and produced. Find out how the pros do it each and every day. Join Scott Gibbons, veteran Boston broadcaster and morning host at WPLM and Lindsey Anderson who has been a top promotions person for several Clear Channel and Entercom stations for tips on producing a show that's interesting, informative and fun. What should go into a show? How do you make your product relate to your audience. These tips and more in this great session that all on-air people will want to attend.

- FCC Law & Broadcast Licenses* - Allen Myers - IBS Board and FCC (ret.) - Fritz Kass - IBS Board - Robert Shotwell - ABIP Inspections, Spectrum Investigative Services, MA.

So what's this LPFM thing we've heard so much about? How do you get a license to broadcast. What is the FCC rule regarding.....? Learn about broadcast law and licensing from the experts. Retired FCC official and IBS V.P. for Licensing and Regulatory Matters, Allen Myers, Robert Shotwell of Spectrum Investigative Services and IBS C-O-O Fritz Kass will lead you through the maze of government regulation and answer your questions about licensing options, broadcast rules and dealing with the FCC and ABIP (Alternative Broadcast Inspection Program).

- Programmers' Forum - Len Mailloux - IBS Board - Erica Moura - Emerson College, Boston

If you are a station manager, your life is busy and full of problems, surprises and opportunities. Learn some great tricks for programming your station to give it that special edge, as well as valuable tips on staff organization, communication and team-building.

10:30 - 11:30 - Session Block #2

- Radio Promotions - Scott Gibbons - Morning Host, WPLM, Boston - Lindsey Anderson - Promotions Director, WAAF, Boston, Courtney Strakosch - Promotions/Sales - WHCN/WPOP, Hartford

Learn about the elements that make up a good promotion and the creative and organizational skills you need to help make your station’s image shine. As competition for audience grows, the need for exciting and effective promotions is growing as well. This panel will introduce you to promotional ideas and new ways you can “get the word out” about your product. Lindsey Anderson, Promotions Director at WAAF, Boston - Scott Gibbons, morning host, WPLM, Boston and Courtney Strakosch, Promotions & Sales at WHCN/WPOP, Hartford will lead this session of idea sharing, problem solving and creative thinking.

- Indecency/Obscenity * - Allen Myers - IBS Board and FCC (ret.) - Len Mailloux - IBS Chair/Simmons College Communications Faculty

The number of complaints to the FCC regarding over-the-air content has been growing steadily in the last few years. Public and Legislative pressures are calling for crackdowns. New fine structures have been put into place in recent years by the Commission and the courts are battling over the "Fleeting Explitive" issue. Learn what the rules say about obscenity/indecency from FCC veteran, Allen Myers and veteran News Director and Professor Len Mailloux . The best way to stay inside the law is to know the law.

- Production Tips & Techniques - Larry Miller, All Independent Radio, The New England Institute, Boston

The most effective way to improve the overall sound of your station starts in the production department. Join veteran broadcaster Larry Miller of The New England Institute of Art and one of the founders of "Underground Radio" in America for a great discussion on the whole production process. Learn about effective promos, recording and editing technique, new elements to add to your station and much more.

- Women in Media* - Liz Solar, National Voice Talent - Mary Cardaras, CNI and The New England Institute of Art - Judy Richland, Simmons College Faculty - Courtney Strakosch, WHCN/WPOP, Hartford

Only a generation ago, the number of women working in the broadcast media was very small. To the benefit of the industry and the audience, women are now involved in every aspect of media from top management to the trenches. Join Mary Cardaras, veteran CNN Producer and now chair of the Digital Media department at The New England Institute of Art, Liz Solar, veteran Boston broadcast personality and national voice-over talent and Courtney Strakosch, Sales/Promotions, WHCN/WPOP, Hartford, for a discussion on the opportunities, problems and the future of women in the broadcast world.

11:45 - IBS Awards

Join us as IBS celebrates "Excellence in Broadcasting" by honoring some of those IBS member stations who do an exemplary job in station organization, operations and programming. These stations, based on a self-inspection, are honored with a Platinum, Gold, Silver or Bronze Microphone Award for Excellence in Broadcasting. Be there to pick up your award and to cheer on the other winners!

Noon - 1:00 - Lunch

- IBS/Backbone Student Radio Network and Remote Broadcast Workshop* - George Capalbo - Paul Kamp - Backbone Networks

The IBS/Backbone Student Radio Network (IBS/SRN) is a growing collaborative of stations around the country that are joining to form the world’s first academic internet radio network. Backbone Networks, which handles the streaming and technical side of IBS/SRN will be on hand to demonstrate how easy it is to participate in and broadcast with the IBS SRN “Radio Station in a Box” concept which will allow you to stream 24/7 with full remote capability. Backbone’s George Capalbo and Paul Kamp will explain what's happening with the network and demonstrate how easy it is to do a remote stream from almost anywhere.

1:15 - 2:15 - Session Block #3

- How to Start a Station* - Fred Krampits, WTCC, Springfield - Allen Myers, IBS Board and FCC (ret.) - George Capalbo, Backbone Networks

Everybody thinks it would be great to have a radio station on campus. Okay…maybe not everybody. How do you sell the idea to your administration? What are your broadcast options? Do you go for a full FCC license, LPFM license, Internet, Carrier Current? Join 30-year FCC veteran Allen Myers, George Capalbo of the Backbone Networks, Fred Krampits of WTCC, Springfield and Fritz Kass of IBS for answers to those questions and many more. They’ll cover equipment, studio setup, training…the works. If you’re thinking about starting a station or taking your product to new heights, this session is for you!

- Podcasting & Emerging Social Networks - Mark Wood, Independent Film Producer/Webcaster - Lindsey Anderson, Promotions Director, WAAF, Boston

So you do your show and it’s over, right? Not necessarily. By posting it on a Pod Cast site, you can add volumes of new listeners through downloads. And what about Face Book, MySpace and other social networking sites? Find out how to use the latest technology and websites to enhance your station's image and listener base. Join successful Podcast Producer and Entrepreneur Mark Wood who can give you all the ins and outs about these exciting new options for webcasters.

- Globalization On a Shoestring - Virtual Study Abroad* - James Corcoran - Len Mailloux, Simmons College

We live in a Global society. More and more, the world is being tied together through international commerce, trade, communications systems that span the globe in an instant and increased social contact between societies. Simmons College, in partnership with African University College of Communications in Accra, Ghana, is developing a unique and exciting new educational experience - Virtual Study Abroad. Globalization On a Shoestring℠ will show you how colleges and high schools can develop new cross-cultural educational opportunities through the use of today's new and emerging technologies. Join Simmons Professor Jim Corcoran and Course Professor Len Mailloux to see how you can turn your current technology system into a classroom that reaches the world.

- Copyrights & Royalties - Myth & Reality* - Fritz Kass, IBS Board - Walter McDonough, founder of The Future of Music Coalition

Perhaps the most confusing issue facing academic broadcasters over the last few years has been royalties for music streaming. IBS efforts in Washington to help secure a fair and equitable music royalty rate continue and IBS C-O-O Fritz Kass and Walter McDonough, an attorney and expert on digit copyright law will have the latest on this sensitive and confusing subject. This session separates myth from fact in this ongoing battle. What do we owe? When do we owe it? Who should we pay? What are we likely to pay in the future? They will answer all of these questions and more.

- Getting Into Voice-Overs - Liz Solar, National Voice Talent

As the world of media moves to new technologies, the need for good voice-over artists is also growing. Commercials make up only a small part of the voice-over world. Learn from nationally known talent Liz Solar about commercial, corporate, stationality, medical and corporate voice-over opportunities and what it takes to produce a good demo and make it in this interesting and fun part of the business

2:30 - 3:30 - Session Block #4

- Finding That First Job - Judy Garrick - Larry Miller, The New England Inst. of Art, Boston

Getting your foot in the door is never easy. Find out what real programmers are looking for and how to get noticed out there. This session will answer your questions and give you ideas on how to position yourself for that most-important first job. Resumes, cover-letters, internships and good contact skills are all crucial to getting noticed “out there”. Let Shawn Novatt of WOR, Judy Garrick, Career Advisor in Broadcasting at The New England Institute of Art and Lindsey Anderson of Boston’s WAAF Radio show you how to get your career started in the right direction.

- CNI - College Newsnet International* - Mary Cardaras, Director, CNI & The New England Inst. of Art, Boston - Judy Richland, Simmons College, CNI Advisory Board - Len Mailloux, Simmons College, CNI Advisory Board

One of the biggest challenges facing Journalism and Modern Media students is getting noticed. CNI, College Newsnet International is a new initiative that brings student journalists from around the world together through the CNI website which will feature work being done by student journalists everywhere. CNI is free to join and participate in. Think of it as a Youtube for journalists. CNI will feature print pieces, video/film/documentary, radio features, student news clips, photographs, magazine articles and more. Get noticed on a world scale. Learn how you can become part of "CNI - Students Making News"

- Backpack Journalism - A Hands-On Workshop -Mark Wood, Independent Film Producer, Webcaster

The world of Journalism is changing at lightning speed. The way we gather and transmit information has been reinvented in the digital age and now the traditional roles of journalism are being challenged by eager, new backpackers who are changing the face of news gathering and reporting. Join Independent Film Producer and Webcaster Mark Wood as you take to the streets of Boston to shoot, edit and post a short video.

This session is limited to the first 15 people. Sign up at Registration.

- The Future of Music - What’s happening in the world of music and music royalties? How has the onset of web streaming, satellite, I-Pod, file sharing and other technologies and practices affected the music world? What is the relationship between the music industry and the broadcaster and what is that relationship likely to be in the future? Get an inside look at the latest in the music industry with Walter McDonough, lawyer and founder of the Future of Music Coalition.

3:30 - Live Band - Performance to be broadcast on Simmons College Radio and WIBS

Join us on the 3rd floor terrace for a live performance of the Boston band, Northwest. Their music is drawing crowds on the club scene and features Simmons Graduate Brittany Miltenberger. The concert will be aired live on both Simmons College Radio and WIBS.

Wrap up the day with some live music and a chance to exchange contact information with participants from the other schools.